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The Second Draft
About
Emma | Culture, books & nostalgia in glossy second takes.
Reviews
Culture
Nostalgia
2010s
It Started With Grimes
We solved this already… didn’t we?
YouTube in 2012: The Golden Era of Internet Fame
Five Songs That Instantly Take Me Back to 2014
Why Women Have to Justify Their Guilty Pleasures
America’s Next Top Model: The Netflix Documentary That Exposes Tyra Banks’ Accountability Problem
My favourite Superbowl performances (biased and not always about the music)
2026 Is the New 2016 (And I Think I Know Why)
Why David Guetta’s Cheesy 2010s Dance Music Worked (And Still Does)
Gangnam Style: How Psy got everyone horse dancing and caused world peace in 2012
Easy A & The Scarlet Letter: Slut-Shaming then and now
2011 Club Music Revisited: Rihanna, Calvin Harris, and the Anthem That Stuck
Why Kesha’s Tik Tok Became a Cultural Phenomenon; 2010 to 2025
Print Media Still Matters (to Me)
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